Sunday, 22 February 2015

Mobile search engine optimization



Hi blogger,
Now day officially mobile internet users are exceeded desktop internet user. This fact shows that if webmaster does not design their websites according to mobile user then they will gain less popularity because most of the people now days are using either mobile or tablet for internet.
For high ranking of websites in mobile, webmaster should follow some steps like
Identify the audiences: - while creating website for mobile user webmaster should know about their user first of all like some details about their like and dislike and what things attract more user.
Optimization of websites (To get high rank from mobile search engine): - employ some white hat techniques to improve the ranking of the websites.
Designing proper mobile websites: - choosing the right mobile configuration is the first step in designing the proper mobile websites. Some website loose most or all of the traffic because of misconfigured for mobile search or not configured at all. There are three options while designing the mobile websites.
            Responsive design: - Same URLs and same content but different layout for mobile and desktop websites.
Dynamic design: - In this design webmaster use same page URLs but changes content dynamically
            A separate mobile site: - some webmaster design different websites for their mobile and desktop user. This involves twice the maintenance work and risk of creating duplicate content for search engine
Improve mobile user experience: - Users experience is the single most important factor for success in mobile SEO strategy.
For improving mobile user experience some points should be followed by webmaster
Keep your mobile site simple and easy to navigate.
Tailor your content to fit the needs of your audience.
Optimize mobile site images for faster page-loading times.

This video helps you to understand more about Mobile SEO
reference:-  http://www.bruceclay.com/seo/mobile-seo.htm

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